Solution: Ground breaking materials and unconventional aesthetics have been analyzed and refined through a number of prototypes. By current market exploration, Tanishq repositioned itself by supplying 22-karat gold, selling purity employing a karat meter, and shifting its models to attract local tastes. In addition, it launched sub-manufacturers like GoldPlus https://hbr-case-study-analysis50652.oblogation.com/33870653/case-study-helper-secrets